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Webinar**Developing A Market Strategy, Upper Manhattan

October 27 @ 1:00 pm - 3:00 pm

The goal of this course is to help entrepreneurs at any stage build a foundational marketing strategy that will inform every marketing tactic they use.

During this course, you will:

• Define the “why” behind why you are in business

• Map out your customer using a customer persona

• Develop your unique value proposition (UVP)

• Write and deliver an elevator pitch

• Understand the value and role of digital marketing in a business strategy

Organizer

NYC Small Business Services
Website:
https://www1.nyc.gov/site/sbs/index.page
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